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Beginner’s Guide to Starting Your Own Blog Business

And now that you’ve finished setting up and arranging your nft project calendar, you’re considering launching a blog business? If so, you’ve stumbled upon the right article!

Blogs are being started by businesses of all shapes and types to attract and retain customers.

However, there is also a trend in the opposite direction, with more and more bloggers branching out into business. As well it should, of course.

Getting people to buy their products is a major obstacle for new businesses. However, new bloggers generally do things in reverse order, first focusing on growing their audience through constant publication of high-quality content before considering how to monetise their site’s visitors.

If you’re looking for a simple side business, starting a blog is a great option. But if you want to make money as a blogger in the future, you need to be strategic about how you structure your site.

What Is A Blog?

A blog is a type of website in which you provide regular updates on a certain topic. Blogs, in contrast to other forms of media such as magazines and newspapers, often adopt an intimate tone that allows them to form deeper connections with their readers.

Blogs are started for many different purposes, including:

  • To share their thoughts, interests, and snippets of their lives. To teach others what they know.
  • To add names to an email list
  • To build a name for themselves as an expert
  • To get paid online
  • Any or all of the above together

Because of these things, blogging can be very enjoyable, especially when strangers start reading your posts, but it’s also a lot of work.

Whether you post once a day, once a week, or once a month, it’s important to be as consistent as possible, both in how often you post and what you post.

Rarely do bloggers see results right away. If you want to keep going in the beginning, remind yourself why you’re doing it.

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How To Start A Blog?

Finding the time and ideas you need to blog regularly is the hardest thing about it. Getting started, on the other hand, is pretty easy.

1. Figure Out How To Make Money From Your Blog

Depending on what kind of blog you start, there are many ways to make money from it. For example, combining a low-investment business with a blog is a good way to grow without spending much money or time. But for some reason, a lot of people think that Google AdSense is the only way to start making money.

Even though ads can be a good way to make money from a blog, you need a lot of traffic to them before they can be profitable. There are, thankfully, a lot of other ways for a new blogger to make money faster than by getting a huge audience.

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2. Decide What Your Blog Will Be About: What Will Your “thing” Be?

There is a lot of information on the web. It may seem hard to stand out, but there are two ways to do so: choose a specific niche to focus on and make content that readers can’t easily find elsewhere.

It’s important to pick a niche that’s only a little bit wide but a lot deep. This will help you keep coming up with content without running out of ideas, and it will also affect what you call your blog.

You’ll also need to make sure that the niche you choose attracts an audience that fits with how you plan to make money. What kinds of goods or services would this group want to buy?

Think about what products or services this group of people would want to buy. It’s a very important question to ask when choosing a niche for your blog, whether you plan to make money with display ads or one of the other ways.

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3. Choose A Platform And Template For Your Blog

You need to set up your blog hosting and content management system before you write your first blog post. This is where many people who want to start blogging get stuck when they don’t know which platform they should spend their time and money on.

  • Self-hosted: Most of the time, these platforms give you more ways to customise your site, but you still have to pay a monthly fee to host it yourself and set it up at first. If you want to host your own site, WordPress is the best open-source platform to use.
  • Hosted: With a hosted site, you can set up your blog more quickly. Shopify, for example, has plans that all come with hosting. But unlike Shopify, hosted sites like Blogger or Wix limit how much you can change them.

Free hosting accounts like Pinterest and Tumblr are attractive to some bloggers because they provide instant access to an engaged audience.

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4. Pick A Website Name And Blog Address

When looking for a domain name, it’s a good idea to give some thought to the name you ultimately choose for your website. My advice is to avoid using your own name as a custom domain unless you’re creating a personal blog or portfolio site. 

Even if your name isn’t in the URL, you may still serve as the blog’s public face by choosing a catchy name that symbolises your mission.

Choosing a name for your blog might be time-consuming, but a strong brand name will leave a lasting impression on your audience and set expectations for your business.

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5. Plan Your Strategy

To organise your content schedule, you can use a basic spreadsheet. On the other hand, there are significantly more powerful options out there. Tools like Trello, Airtable, and Asana are highly recommended because of how naturally they make content organisation.

As you continue to add fantastic new content to your blog, it’s a good idea to give some thought to the variety of that content in order to get a feel for its scale and to consider how you may arrange it using categories and tags.

Don’t expect your following to skyrocket overnight. There will be successes and failures along the way, but you must persevere if you want to develop.


Blogs are not only fun and rewarding, but they can also be a way to start your own business. If you start your blog like a business owner and set high goals for growth, you can build a valuable audience that will help your business for a long time.