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Beginner’s Guide to Starting Your Own Blog Business

And now that you’ve finished setting up and arranging your nft project calendar, you’re considering launching a blog business? If so, you’ve stumbled upon the right article!

Blogs are being started by businesses of all shapes and types to attract and retain customers.

However, there is also a trend in the opposite direction, with more and more bloggers branching out into business. As well it should, of course.

Getting people to buy their products is a major obstacle for new businesses. However, new bloggers generally do things in reverse order, first focusing on growing their audience through constant publication of high-quality content before considering how to monetise their site’s visitors.

If you’re looking for a simple side business, starting a blog is a great option. But if you want to make money as a blogger in the future, you need to be strategic about how you structure your site.

What Is A Blog?

A blog is a type of website in which you provide regular updates on a certain topic. Blogs, in contrast to other forms of media such as magazines and newspapers, often adopt an intimate tone that allows them to form deeper connections with their readers.

Blogs are started for many different purposes, including:

  • To share their thoughts, interests, and snippets of their lives. To teach others what they know.
  • To add names to an email list
  • To build a name for themselves as an expert
  • To get paid online
  • Any or all of the above together

Because of these things, blogging can be very enjoyable, especially when strangers start reading your posts, but it’s also a lot of work.

Whether you post once a day, once a week, or once a month, it’s important to be as consistent as possible, both in how often you post and what you post.

Rarely do bloggers see results right away. If you want to keep going in the beginning, remind yourself why you’re doing it.

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How To Start A Blog?

Finding the time and ideas you need to blog regularly is the hardest thing about it. Getting started, on the other hand, is pretty easy.

1. Figure Out How To Make Money From Your Blog

Depending on what kind of blog you start, there are many ways to make money from it. For example, combining a low-investment business with a blog is a good way to grow without spending much money or time. But for some reason, a lot of people think that Google AdSense is the only way to start making money.

Even though ads can be a good way to make money from a blog, you need a lot of traffic to them before they can be profitable. There are, thankfully, a lot of other ways for a new blogger to make money faster than by getting a huge audience.

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2. Decide What Your Blog Will Be About: What Will Your “thing” Be?

There is a lot of information on the web. It may seem hard to stand out, but there are two ways to do so: choose a specific niche to focus on and make content that readers can’t easily find elsewhere.

It’s important to pick a niche that’s only a little bit wide but a lot deep. This will help you keep coming up with content without running out of ideas, and it will also affect what you call your blog.

You’ll also need to make sure that the niche you choose attracts an audience that fits with how you plan to make money. What kinds of goods or services would this group want to buy?

Think about what products or services this group of people would want to buy. It’s a very important question to ask when choosing a niche for your blog, whether you plan to make money with display ads or one of the other ways.

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3. Choose A Platform And Template For Your Blog

You need to set up your blog hosting and content management system before you write your first blog post. This is where many people who want to start blogging get stuck when they don’t know which platform they should spend their time and money on.

  • Self-hosted: Most of the time, these platforms give you more ways to customise your site, but you still have to pay a monthly fee to host it yourself and set it up at first. If you want to host your own site, WordPress is the best open-source platform to use.
  • Hosted: With a hosted site, you can set up your blog more quickly. Shopify, for example, has plans that all come with hosting. But unlike Shopify, hosted sites like Blogger or Wix limit how much you can change them.

Free hosting accounts like Pinterest and Tumblr are attractive to some bloggers because they provide instant access to an engaged audience.

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4. Pick A Website Name And Blog Address

When looking for a domain name, it’s a good idea to give some thought to the name you ultimately choose for your website. My advice is to avoid using your own name as a custom domain unless you’re creating a personal blog or portfolio site. 

Even if your name isn’t in the URL, you may still serve as the blog’s public face by choosing a catchy name that symbolises your mission.

Choosing a name for your blog might be time-consuming, but a strong brand name will leave a lasting impression on your audience and set expectations for your business.

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5. Plan Your Strategy

To organise your content schedule, you can use a basic spreadsheet. On the other hand, there are significantly more powerful options out there. Tools like Trello, Airtable, and Asana are highly recommended because of how naturally they make content organisation.

As you continue to add fantastic new content to your blog, it’s a good idea to give some thought to the variety of that content in order to get a feel for its scale and to consider how you may arrange it using categories and tags.

Don’t expect your following to skyrocket overnight. There will be successes and failures along the way, but you must persevere if you want to develop.

Conclusion

Blogs are not only fun and rewarding, but they can also be a way to start your own business. If you start your blog like a business owner and set high goals for growth, you can build a valuable audience that will help your business for a long time.

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What Does a Website Bring to Your Business?

Have you ever seen a product advertised by an influencer and thought to yourself that you would like to purchase it only to find that the seller only does business through social media? A lot of people find that quite off putting because it is not easy to locate smaller businesses on platforms like Facebook and Instagram. However, businesses that have websites seem to be the favourite for many people. Why is that so? Why do people prefer to take their business to sellers who advertise their wares on a website rather than other means?

Brings awareness to your brand

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Many sellers seem to dwindle in size when they choose to carry out business on social media rather than using a website. That might be because websites help to create brand awareness. When your business has a website, it tells people that you are serious about what you are doing. You took the time to get a website made and you are showcasing all the products and/or services that you offer in one convenient spot that is easy to browse. The information found on your website is reliable and can be trusted because it was you, the business owner who put it up as opposed to information found on social media which can be posted by just about anyone. 

Not only that, you are able to create and design your website to suit your vision. The arrangement is the way you want it, the colours were chosen by you and basically every aspect was selected by you. There is very limited control when it comes to social media because you have to do it based on what the platform allows. This means that you and everyone else who uses social media for business has more or less the same page and that just screams no creativity to potential and prospective clients. A website will set you apart from your competition. Think about it, who would you rather give your business to, a company who’s page looks like just about every other business page on Instagram or someone who has a website that clearly showcases everything they have to offer. The answer is quite obvious is it not?

Provides better customer service

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Imagine you order a product from an online retailer and it reaches you in a defective state. Obviously, you need to return it so you go online to look for the information you need to do it. Unfortunately, the business only operates through Facebook and they have hundreds of direct messages sent to them everyday, resulting in your message getting buried in the pile. That results in a very negative experience that makes you not want to support that business anymore. Now, what about if that business used a website instead. One where there was a specific section to contact the company about a defective product, where a response within a certain time frame was promised. 

Teh Talk

This is how a website can help the customer have a more positive and overall better experience. For one thing, the customer does not need to go to the trouble of making a call if they have any questions about the company as everything is displayed neatly and conveniently on the website. They can easily locate what they need and go about their day. Moreover, let’s say the customer still needs to contact the business. A website can help with this too because if there is a section specifically to send in messages, then the problem is solved. And if not, at least all the contact information is conveniently located in a specified section and the customer can send an email or make a call rather than sending a direct or personal message that can easily be deleted or buried. Let’s take the Teh Talk website as an example. They have an easy to find ‘contact us’ section where you can send in an email or fill up a form to get your inquiries to them. How easy is that?

Easy to get updates and post announcements

Teh Talk

Do you find it annoying when you’re scrolling through instagram and keep seeing updates from that business that you followed two years ago that you keep meaning to unfollow but never do? A website fixes that issue. If you are a frequent supporter of a business then yes, frequent updates is a plus point but you still don’t want to be seeing it morning, noon and night. With a website, you get all the updates and announcements that you would need, but only when you want to see it. You won’t be inundated with information at inconvenient times but only when you actually go on the website. 

Not only that, but it is really easy for anyone to post whatever they want on social media. Meaning that it would be no hassle for someone with a similar sounding name as your business to post incorrect information and confuse your potential and current customers. Somebody could post about a promotion to draw in customers only for them to find out that it’s not true. Any business owner knows that a bad experience results in a lost customer and fake promotions sure does create a lot of lost customers. However, with a website, only you can post announcements and updates. People who read them can know with a hundred percent certainty that it’s the truth. You can post on whatever offers or promotions you want and your clients can rest assured that they won’t be disappointed at the checkout page. 

Conclusion

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In conclusion, there are many advantages to having a website for your company. It benefits not only the business but the customer as well. In today’s world, it is very important to set yourself apart from the competition because there are hundreds of other businesses that are just waiting to see you fail because that means less competition for them. Just look at the many websites out there that publish articles on different topics. Yet, people flock to Teh Talk to get their reading fix because of their enticing website that has all its offerings conveniently arranged under the many tabs.